Moore Stories to Explore

Golf

Sandhills Hall of Fame
The World Golf Hall of Fame arrives this spring. There is no Sandhills Golf Hall of Fame. But what if there were? Who might comprise the inaugural class of honorees? A dozen of must-haves could be found here:
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Payne at 25
To the left of the putting green on Pinehurst No. 2’s 18th hole stands a bronze statue of Payne Stewart. The champion of the 1999 U.S. Open, the first ever held at Pinehurst, was captured by sculptor Zenos Frudakis in the pose he struck after sinking the winning putt to edge Phil Mickelson.
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A U.S. Open Year
The Pinehurst elixir is two-fold. The village and club offer a blend of history and aesthetics and devotion to the game of golf that set a perfect table for such a competitive feast.
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Golfers Gift Guide
The American national championship is the big story in 2024, so of course the pro shop at Pinehurst is stocked with merchandise adorned by the Open logo.
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Pinehurst Holiday
On December 25th, there was Santa Claus. On the 27th, there was Donald Ross.
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A “New” Pinehurst Welcomes the World in 2024
Even if you’ve made a recent visit to the Sandhills region of North Carolina — the “Home of American Golf,” Pinehurst, along with the bourgeoning Southern Pines and Aberdeen areas — you will quickly discover that Pinehurst ‘24 is a decidedly different destination
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Food & Drink

Top 10 Places for a #Sandhills Selfie
Boasting an abundance of picturesque spaces and memorable places, Moore County — including the Southern Pines, Pinehurst, and Aberdeen communities — serves up plenty of opportunities for a #SandhillsSelfie. In 1996, Pinehurst was designated a National Historic Landmark by the U.S. Department of the Interior, a designation that includes the entire historic district of the Village of Pinehurst, including the country club and five golf courses. Perfectly complementing our centerpiece are countless other special sights stretched far and wide throughout the North Carolina Sandhills.
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Mason's Nashville Hot Chicken Biscuit
Hunger Games – Sandhills Golfers Dining Guide
Memorable rounds at the Home of American Golf are fueled by great eats at breakfast, lunch, and dinner with dining and libations as varied and impressive as the area’s storied courses. Planning for early morning coffee, a hearty breakfast, post-round libations, or a celebratory dinner after solving 18 difficult problems, is as easy as a two-foot gimmie here. The only possibility for bogie is not taking full advantage of the area’s unique offerings and hidden gems.
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Pinehurst Area Food plated
Dining A to Z
The Pinehurst, Southern Pines and Aberdeen area has morphed into a food and beverage paradise.
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Thyme & Place Cafe
Culinary Discoveries in the Sandhills of N.C.
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Restaurant Roundtable Q&A
They arrived from all corners of the globe: from New York to South Florida, Boston to Hawaii, the Bahamas, Malaysia and all over Europe. What they have in common is that all eventually found their home in the Sandhills of North Carolina — the Pinehurst, Southern Pines and Aberdeen Area.
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American flag against a blue sky
The Military Means Business in the Sandhills
Situated just south of the wide southern border of famed Fort Bragg, the varied communities of North Carolina’s Sandhills are influenced by the military in many ways. That’s especially true when it comes to veteran-owned businesses and other companies and offerings with strong military connections.
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Shopping

Outside Patio at Theo's in Pinehurst
Couples Weekend Getaway Ideas
If you’re looking for a great getaway spot, Pinehurst and Southern Pines are a quick 1.5 hour drive from Raleigh and provide wonderful locations for a romantic weekend away.
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Romantic Gift Ideas In Pinehurst Area
February is the month of love, so why is it only 28 days long? We need more love (and cowbell)! Valentine’s Day 2023 is just around the corner and while a countless number of businesses and restaurants in the Pinehurst, Southern Pines and Aberdeen Area will offer specials, discounts and more to share with your love, here are our Top 7 Valentine’s Ideas to get your heart racing!
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American flag against a blue sky
The Military Means Business in the Sandhills
Situated just south of the wide southern border of famed Fort Bragg, the varied communities of North Carolina’s Sandhills are influenced by the military in many ways. That’s especially true when it comes to veteran-owned businesses and other companies and offerings with strong military connections.
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Mother/Daughter Weekend in the Sandhills
If you’re looking for a fun girl’s getaway for some Mother/Daughter bonding, Moore County is the perfect spot! With lots of cute local shops, excellent restaurants, and unique things to do, there is plenty to fill a weekend. Its central location in the state also makes it easy to get to no matter where you’re coming from especially Raleigh, Charlotte, or nearby Fayetteville. Here’s exactly what to do for some quality Mother/Daughter time with a weekend in the Southern Pines & Pinehurst area!
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Small Towns Big Style
As a relatively small area tucked in North Carolina’s Sandhills region, it would be easy to assume that Pinehurst and Southern Pines don’t have much to offer in terms of shopping. Any local could tell you that this is simply not true! The shopping scene here boasts an eclectic array of locally-owned boutiques, art galleries, and specialty shops.While the best way to discover the local hotspots is by exploring the historic downtown areas of Pinehurst and Southern Pines for yourself, here are some local favorites to get you started. Happy shopping!
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Celebrate American Craft Week
Seagrove potters have exciting activities planned to celebrate American Craft Week from October 7-14. Visitors are invited to browse and purchase new works fresh from the kilns, have an opportunity to meet the potters, enjoy refreshments, watch demonstrations and learn more about the pottery process at participating shops.
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Things to Do

Aloha Safari Zoo
10 Little-Known Facts About North Carolina’s Pinehurst/Southern Pines Region
The historic Sandhills region of North Carolina is widely known for many things, including its world-class golf and other majestic outdoor spaces, equestrian offerings, pottery and more. Despite the area’s history, however, there are still a few surprising elements to be discovered around Pinehurst, Southern Pines and Aberdeen.
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Pet-Friendly Growler Co.
Bring Fido! Pet-Friendly Finds Among the Pines
When it comes to pet-friendly destinations in North Carolina, the Home of American Golf scores high among places to bring your faithful friend.
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Bottlebrush: Pinehurst Area’s Best Kept Secret
Bottlebrush, a six-hole par three course at Longleaf Golf & Family Club, is perhaps the best kept secret for golf in the Sandhills of North Carolina.
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Why Visit Pinehurst If You Don’t Play Golf?
Even though the area is home to nearly 40 golf courses, the towns of Southern Pines, Pinehurst, and Aberdeen offer so much to do for non-golfers. Besides boutique shopping and spa treatments, you can take a historical walking tour or go for a hike. There are great coffee shops to linger in and fantastic restaurants serving innovative cuisine using local ingredients with a southern twist.
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Bird's eye view of Village of Pinehurst
First Timer’s Guide to Pinehurst
Welcome to the Home of American Golf! The Sandhills of North Carolina are anchored by the towns of Pinehurst, Southern Pines, and Aberdeen. Although most visitors come here to play 18 holes, and there is no doubt that golf (and Donald Ross) squarely put this region on the map, there is so much more to do in the area than hitting the links.
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Top 10 Places for a #Sandhills Selfie
Boasting an abundance of picturesque spaces and memorable places, Moore County — including the Southern Pines, Pinehurst, and Aberdeen communities — serves up plenty of opportunities for a #SandhillsSelfie. In 1996, Pinehurst was designated a National Historic Landmark by the U.S. Department of the Interior, a designation that includes the entire historic district of the Village of Pinehurst, including the country club and five golf courses. Perfectly complementing our centerpiece are countless other special sights stretched far and wide throughout the North Carolina Sandhills.
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News

CVB UNVEILS STATE’S FIRST-EVER DIGITAL VIDEO MURAL TRAIL
North Carolina’s first-ever digital mural trail was revealed today in downtown Carthage. The Carthage Digital Video Mural Trail features specially-made bronze-plated plaques with QR codes applied to all five murals in the Moore County town. The QR codes link to video stories about each mural, creating a unique interactive experience for those wanting to learn more about the artwork. The digital mural trail is a project created and funded by the Pinehurst, Southern Pines, Aberdeen Area Convention and Visitors Bureau (CVB).
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CVB ANNOUNCES MULTIPLE PEACH WEEK EVENTS
This year’s North Carolina Peach Festival in Candor, July 13-15, will get an additional boost from neighboring Moore County as the Pinehurst, Southern Pines, Aberdeen Area Convention and Visitors Bureau debuts its inaugural Peach Week celebration. Peach Week will run July 13-22 and will feature a restaurant week competition, farmers market experiences, support for Bluesfest 2023 at the Sunrise Theater, Peach Night with the Sandhills Bogeys, a Power Cars and Peaches event at the Weymouth Center for the Arts and Humanities, a Peach Week 5k run and much more.
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Rock the Village
Pinehurst Business Partners, in collaboration with the Village of Pinehurst and the Pinehurst, Southern Pines, Aberdeen Area Convention and Visitors Bureau, is thrilled to announce Rock the Village, an extraordinary art installation project designed to captivate visitors during the highly anticipated 2024 U.S. Open. Rock the Village will showcase the exceptional talents of local artists as they transform rocking chairs into magnificent works of art. These one-of-a-kind chairs, painted with creativity and passion, will be prominently displayed throughout the Village center, offering a delightful and immersive experience for residents and visitors alike.
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Convention & Visitors Bureau Logo
Moore County Surpasses $750 Million in Visitor Spending for 2022
In 2022, Moore County witnessed an unprecedented $750 million in economic impact from visitor spending, an 11 percent increase from the previous year. Moore County remains the tenth highest tourism economy in the state, its highest ranking in history. The data comes from an annual study commissioned by Visit North Carolina, a unit of the Economic Development Partnership of North Carolina, and compiled by Tourism Economics in collaboration with U.S. Travel Association.
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Festival D’avion Named as Signature Event
Southeast Tourism Society (STS) has named the Festival D’Avion as one of the Signature Events of the Southeast for 2023.  The event is one of 20 tourism events selected by STS among its 13 member states and the District of Columbia. It was the only event in North Carolina recognized among the selections. The event was originally nominated by the Pinehurst, Southern Pines, Aberdeen Area Convention and Visitors Bureau (CVB).
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CVB BOARD OF DIRECTORS APPROVES AWARDS TOTALING $821,000 FOR TOURISM GRANTS
The board of directors of the Pinehurst Southern Pines, Aberdeen Area Convention and Visitors Bureau (CVB) voted unanimously at its October 24 meeting to award $821,000 in grants to six Moore County municipalities and non-profits as part of the organization’s One-Time Project Fund (OTPF). This is the first time in the 36-year history of the CVB that the organization has offered a tourism-related grant program. The program was proposed earlier this year due to a surplus of the CVB’s fund balance which created an available pool of up to $1 million for the OTPF.
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