Moore County, N.C. Fifth Location in State to Launch Visit NC Farms App

MOORE COUNTY, N.C. (June 10, 2019) – Through a partnership between the Pinehurst-Southern Pines- Aberdeen Area Convention and Visitors Bureau, the Moore County Cooperative Extension Service and participating farms, Moore County has become the fifth location in North Carolina to launch the Visit NC Farms mobile application. The app, created by the N.C. Department of Agriculture and Consumer Services, is designed to connect consumers with the best places to find local farms, farmers markets and agricultural events in destinations across the state. The program was first introduced in 2017 in Orange County. The Visit NC Farms app can be downloaded for free via Apple and Android mobile devices.

“The Visit NC Farms Mobile App is a resource that will help consumers learn and connect to the farmers that grow their food, and it will help farmers educate visitors about the value of local agriculture to the local economy which will result in consumer support of farm land preservation.,” says Deborah McGiffin, county extension director for the N.C. Cooperative Extension Service in Moore County. “In essence, the Visit NC Farms Mobile App is a tool that supports and promotes North Carolina agriculture for the well-being of our citizens, our economy and the farmers who feed us.”

Other areas in the state that offer the VisitNC Farms app include the Kerr-Tar region, the Boone/Blowing Rock area, Cleveland County, Johnston County and the Moore County/Lee County area. Other than being able to locate farms and farmers markets, the app also provides information on local restaurants and breweries that source-locally grown products for their menus, area shopping, farm tours and trails and lodging.

“While Pinehurst Resort is the focal point for our destination and the main reason why we are known as ‘The Home of American Golf’, our organization is always looking for ways to grow and diversify, so we can provide visitors with a variety of experiences when they come here,” said Phil Werz, president and CEO of the Pinehurst-Southern Pines-Aberdeen Area Convention and Visitors Bureau. “The Visit NC Farms app is a great way to use a modern marketing tool to aggregate all of the farms, farmers, restaurants and more to enhance the guest experience in Moore County. We encourage everyone to download the app and see all of the really unique and fun things people can do when they aren’t on the golf course.”

More than 50 entities were required in order to activate the VisitNC Farms app for consumer use. The following is a breakdown of the Visit NC Farms app Moore County participants:

Flint Rock Farm; Misty Morning Ranch; Happy Goat Ranch; Kalawi Farms; Paradox Farms; Dunn’s Educational Farm; Doby Christmas Tree Farm; Ken Chappell’s Peaches/Apples; The Conscious Cultivators, LLC; Johnson Family Produce and General Store; Priest Family Farm; Possum Run Garden Center; Green Haven Plant Farm; Pinestar Farms; Fairway Farm and Mac C’s Family Farm.

Farmers Markets
Moore County Farmers Market; Sandhills Farmers Market in Pinehurst and Moore County Health Department Farmers Market

Farm Stays
Tanglewood Farm Bed and Breakfast; LighterWood Farm; Rubicon Farm

Food Pantries and Sources
Food Bank CENC at Sandhills and sandhills Farm to table CSA (box program)

Pick Your Own Farms
Highlanders Farm; C.V. Pilson Farm; Eagle’s Nest Berry Farm; White Hill Farms; Karefree Produce; Olde Carthage Farm; Blueberries of Cameron.

Ashten’s Restaurant; Chef Warren’s; Elliott’s on Linden; The Sly Fox Pub; Scott’s Table; Pik n’ Pig; The Bakehouse; 195 Restaurant; The Carolina at Pinehurst Resort.

Special Events
Rubicon Farm; LighterWood Farm; Carolina Fun Factory, Inc. and Malcolm Blue Farm.

James Creek Cider House; Pinehurst Brewing Company; Railhouse Brewery and Southern Pines Brewing Company.

For more information on the Visit NC Farms App, go to

The Pinehurst Southern Pines Aberdeen Convention & Visitors Bureau
The Convention & Visitors Bureau (CVB) is the economic development agency responsible for travel and tourism promotion, product development, and visitor services for Moore County, NC. The CVB devises strategies to enhance the County’s tourism brand value and product to accommodate the next generation of visitors, thereby stimulating the local economy and enhancing the quality of life for residents and visitors alike. In 2017, Moore County ranked as the eleventh largest tourism economy in North Carolina, generating $484 million annually in visitor spending, which supports the second largest employment sector in the county.

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